Last updated: May 10, 2026
Welcome to APEX AI Coach. This Privacy Policy explains how we collect, use, and protect your information.
INFORMATION WE COLLECT
We collect: name and email address (waitlist/signup), quiz answers (steps, water, goals, preferred walk time), gender (to personalize your plan), AI chat messages, shipping address (for shake and supplement orders), zip code (to show on-the-go meal options near you), and anonymous usage analytics. Health data (actual step counts and water logs) is stored locally on your device only and never transmitted to our servers.
HOW WE USE YOUR INFORMATION
We use your data to generate your personalized Walk + Water Challenge plan, power AI Coach responses via Anthropic Claude, send push notifications and emails, fulfill shake and supplement orders, show relevant on-the-go meal options based on your zip code, and improve the app. We do not sell your personal information.
AI COACH & ANTHROPIC
The AI Coach is powered by Anthropic's Claude. Messages are processed per Anthropic's privacy policy at anthropic.com/privacy. Do not include sensitive medical information in chat messages. AI responses are for general wellness only, not medical advice.
DATA STORAGE & SECURITY
Challenge data is stored locally on your device. Account data is stored on Supabase (SOC 2 Type II). Shipping addresses for product orders are stored securely for fulfillment purposes only. Payment processing is handled by Stripe — we never store or access your full card details. We use HTTPS and encryption for all data in transit and at rest.
THIRD-PARTY SERVICES
APEX uses Supabase (backend/auth), Anthropic (AI Coach), Stripe (payment processing), RevenueCat (subscription and purchase history management), Expo/EAS (push notifications), and Apple/Google (app distribution).
YOUR RIGHTS
You may access, correct, delete, or export your data. To exercise these rights, email us at coach@apexai.coach. You can unsubscribe from emails via any email footer link, and disable push notifications in your device settings.
CHILDREN'S PRIVACY
APEX AI Coach is not intended for children under 13. We do not knowingly collect data from children under 13.
CONTACT US
Questions about privacy? Email us at coach@apexai.coach. We respond within 2 business days.
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